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Position: Communications and Marketing Manager
Organization: Canada Organic Trade Association
Location: Ottawa, Ontario

POSITION DETAILS: Full time, Permanent
REPORTS TO: Executive Director


The Canada Organic Trade Association is the membership-based association for the organic sector in Canada: representing growers, processors, certifiers, provincial farmers' associations, importers, exporters, retailers and others throughout the organic value chain. COTA's mission is to promote and protect the growth of organic trade to benefit the environment, farmers, the public and the economy. COTA brings together the diversity of Canada’s organic sector: from farmer and processor to retail, including food products, fiber and textiles, personal care, and emerging sectors such as organic aquaculture.

COTA is a member-service organization: providing information, data and strategic insights to its membership base, representing organic to the media and government, and leading consumer education and promotion campaigns to benefit organic. COTA is the co-founder of Organic Week and manages the national “Think Before You Eat” campaign. COTA protects organic by playing an active role in standard-setting and industry priority-setting, as well as influence on important regulatory issues. COTA also leads a series of export missions internationally: promoting Canadian organic products abroad, building market intelligence on key markets, and developing the market and regulatory conditions to benefit Canadian organic companies abroad. COTA has been a champion of organic equivalency arrangements to encourage trade and improve market access for Canadian operators.

COTA places a premium on its relationship with Canada’s government in Ottawa, and takes a leadership role on behalf of the organic sector to ensure our stakeholders and their needs are heard by policymakers.

Position Summary

We seek a talented and committed Communications and Marketing professional with strong commitment to detail, excellent communications skills, with corporate and consumer marketing experience to join our organic team. Ideal candidates would be proactive, creative and possess a high degree of energy and enthusiasm for the role. Play in a dynamic and exciting environment with a strategic array of responsible businesses, advocacy organizations, Canadian farmer representatives, provincial associations and sustainability partners to accomplish our mission.

COTA’s Communications and Marketing Manager position is responsible for the Canada Organic Trade Association brand strategy and will develop the overall communications and public affairs strategy. This position will manage all social media, website and communication tools that COTA maintains. The Manager position will lead all communications activity for COTA including corporate communications/media relations, employee communications, sponsorships, events and community activities. This position will work closely with the Executive Director on messaging, fundraising and run all COTA campaigns.

Compensation will be commensurate with experience. This position is full-time and a robust benefits package will be offered to the successful candidate.


  • Responsible for managing a budget and meet communications goals and campaign targets
  • Write promotional materials, website content, articles, publications and other communication materials
  • Coordinate and maintain website and social media platforms.
  • Develop and coordinate Communications and Public Relations strategy for multiple audiences
  • Craft key messages for specific groups, initiatives or projects
  • Develop and produce newsletters, press releases and fact sheets
  • Organize new and innovative ways to communicate and engage member community
  • Promote ongoing community events and initiatives
  • Work closely with Member Relations/Fundraising, Government Relations departments and Executive Director needs
  • Facilitates program development and implementation work.
  • On boards new members and coordinates first year membership program.
  • Intuitively responds to media, member and program feedback and participates in growing opportunities for COTA
  • Attend trade shows, fundraising events and meetings to represent COTA. Occasional travel may be required.
  • Other duties as assigned

Minimum Requirements


  • Post-secondary education in Communications, public relations, journalism, graphic design from a recognized institution or three years of non-profit related work experience.
  • Demonstrated experience in developing a marketing communications plan including strategy, goals, budget and tactics
  • Demonstrated experience in developing a media relations strategy, seeking high-level placements in print, broadcast and other venues


  • Experience in communications strategy, media engagement, website creation social media platforms.
  • Excellent bilingual (French and English) written (samples must be provided) and oral skills
  • Exceptional administrative, organizational, and project management skills.
  • Excellent ability in organizing group thoughts and translation and identification of next steps.
  • Excellent relationship management and problem solving skills.
  • Must be able to work independently and efficiently, detail oriented, and have ability to manage multiple tasks concurrently.
  • Ability to think creatively and in a group dynamic.
  • Experienced in providing superior customer service and be able to work well within a team of association professionals


  • Experience in drupal and graphic design
  • Demonstrated interest in organic and agricultural industry.


A detailed letter describing your communications and marketing credentials, interest in the position, salary expectations, and a current curriculum vitae should be sent to the attention of: Tia Loftsgard,
tloftsgard mask*

All applications must be received no later than midnight Sunday, January 22, 2017.

Canada Organic Trade Association subscribes to the Ontario Human Rights Code. Every person has a right to equal treatment from COTA with respect to employment without discrimination because of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, record of offences, marital status, family status or disability.

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FoodWork ID: 37324       Date posted to Jan 3 2017